The aim of this conference is to take stock of scientific knowledge and see how marketing services can already take it on to innovate and meet the new expectations of consumers.

To better understand how this concept could revolutionise the world of beauty, and share the experience of the pioneers, we offer you an informative workshop to understand, formulate and communicate on this complex topic.

WORKSHOP - 6 APRIL 2017 - AT INCOSMETICS  

Moderated by Mrs Marie-Alice Dibon, (Alice Communication) and Eva Lagarde (PremiumBeautyNews.com)

PROGRAM :

Part 1: 13h30-15h15

- What is the current status of the market. What ingredients are available. How can we formulate. Marie-Alice Dibon (Alice Communication), Boris Vogelgesang (BASF), Jean-Yves Berthon (Greentech)

Coffee Break 15h15-15h30

Part 2: 15h30 - 17h00

- Towards a new beauty. How to develop, how to communicate.

15h30 - 16h15 - Brands case studies by Marie Drago (Gallinée) and Elsa Jungman (AOBiome)

16h15-17h00 – Panel discussion
Elsa Jungman (AOBiome), Marie Drago (Gallinée)

Details and online registration: here.